Welcome to the quarterly newsletter for the National
Association of Women Business Owners® (NAWBO®)
San Francisco Bay Area Chapter.

News Summary

Member News

–– Welcome New Members and Renewing Members!

–– President's Letter from Barbara Mark, Ph.D., NAWBO®-SFBA President 2007-2010

–– Member Profile: Edith Yeung, Executive Director, BizTechDay, San Francisco Entrepreneur Meetup Group

–– Members in the News

–– Member Outreach Announcements

Ideas, Inspiration and Opportunities

–– Public Policy Corner, by Arienne Landry, Public Policy Chair


NAWBO®-SF Events

–– NAWBO®-SFBA November Dinner Meeting: Sending the Right Signals - The Secret to Projecting Credibility and Confidence - with Cara Hale Alter, President, SpeechSkills LLC - Thursday, November 12 in San Francisco

–– NAWBO®-SFBA Walnut Creek Relationships and Referrals Breakfast Meeting: Tuesday, October 20 (These meetings are held on the third Tuesday of each month.)

–– NAWBO®-SFBA San Francisco Relationships and Referrals Breakfast Meeting: Wednesday, October 21 (These meetings are held on the third Wednesday of each month.)

–– NAWBO®-SFBA Marin Relationships and Referrals Breakfast Meeting: Tuesday, October 27 in Corte Madera (These meetings are held on the fourth Tuesday of each month.)


Events with Other Organizations

–– Free Informational Workshop and Luncheon - Updates on SFPUC Capital Programs - Thursday, October 22 in San Francisco

–– BizTech Day: October 22-23 at the Hyatt Regency SFO in Burlingame

Welcome to New and Renewing Members
of NAWBO®-SFBA!

I would like to take this opportunity to welcome the following new members:

-- Cara Hale Alter, Speechskills, San Francisco
-- Joanne Chappel, Editions Limited, Emeryville
-- Tracy Dempsey, Express Employment Professionals, San Rafael
-- Shima Harada, SH CPA & Co., Mill Valley
-- Olivia Herriford, Herriford Consulting, Walnut Creek
-- Christina McPherson, McPherson Mediation, Trusts & Estates, Dublin
-- Jane Rabinovtitz, Jane's Gems Boutique, Oakland
-- Carol Seebach, Executive Gears, San Rafael
-- Tracy Todd Smith, Villarreal Hutner P.C., San Francisco
-- Joy Spicer, Elegrity, San Francisco

And thank you to our members who have recently renewed their memberships:

-- Jennifer Baum, Peridot Productions, Oakland: Member since 4/1/07
-- Joanne Black, No More Cold Calling, Greenbrae: Member since 6/1/03
-- Angela De La Housaye, De La Housaye & Associates, Walnut Creek: Member since 3/1/07
-- Angela DeFinis, DeFinis Communications, Kentfield: Member since 10/1/07
-- Joan Jovan, JJovan Insurance Services, San Francisco: Member since 8/1/07
-- Diana Kimbrell, Kimbrell and Company, Sausalito: Member since 5/1/98
-- Kim King, King Security Systems, San Francisco: Member since 6/1/05
-- Bevlen Klein, Nor-Cal Moving and Storage, San Leandro: Member since 10/1/07
-- Robin Moorad, Imago Associates, Berkeley: Member since 7/1/07
-- Teresa Pahl, Hanson Bridgett LLP, San Francisco: Member since 5/1/96
-- Mary Ann Pate, A Timely Solution, Danville: Member since 8/1/04
-- Helen Russell, Equator Estate Coffees & Teas, Inc., San Rafael: Member since 7/1/98
-- Anna Scott, Anna Scott Consulting, Oakland: Member since 5/1/05
-- Susan Shargel, Shargel & Company Insurance Services, San Francisco: Member since 7/1/94
-- Susan Sharman, Sharman Studios, Martinez: Member since 9/1/08
-- Judith Stark, Judith Stark Consulting, San Francisco: Member since 6/1/04
-- Leslie Waltzer, Crowfoot Design, Berkeley: Member since 8/1/08
                                      
Thank you to all of you - we look forward to seeing you at upcoming events, and to the opportunity to grow, thrive, and lead together!

Barbara Mark, Ph.D., NAWBO®-SFBA President

President's Letter from Barbara Mark, Ph.D.

Dear Friends,

Welcome to Q4 and the anticipation that the economy is turning around and beginning to have a positive impact on your business! Women business owners have strongly held their own during this recession with discipline, mutual support and visionary business leadership. Kudos to each of you for hanging in there.

I am pleased to announce that we have two new Board members. Cara Hale Alter is the president of SpeechSkills. Edith Yeung is the Executive Director of BizTechDay, and San Francisco Entrepreneur Meetup Group. Cara and Edith are the co-chairs of our programs committee. Please feel free to contact them with your ideas for future programs.

We are strengthening our relationships with other organizations in the Bay Area in order to give our members enhanced opportunities for developing relationships that lead to business with members of these affiliate organizations. On October 15th, we presented NAWBO-U at the SFHCC Latina Breakfast. Our panel members shared expertise about how to grow a business in a down economy and how to use procurement and supplier diversity to get contracts.

We are also invited to an SFPUC event on October 22nd. You will hear from members of the Public Utilities Commission about what contracts are coming up that will open up opportunities for our members. You will be able to ask questions and get information about certification and how to do business with the SFPUC. Learn more here.

Our Holiday Bazaar this year will be held at the beautiful First Bank penthouse in cooperation with the GGBA and the Renaissance Center. Stay tuned for details!

And, don’t forget BizTech Day next week! Edith is offering a deep discount to NAWBO members. See here for details.

Thanks for being a part of NAWBO-SFBA – your home for women business owners.

Warm regards,
Barbara Mark, Ph.D.
President NAWBO®-SFBA

--New Program Committee Co-Chair Cara Hale Alter was featured in a recent article in the San Francisco Chronicle - "Master the Art of Presentation." Read the article here.  

Are you a member who has news about your business? Please send your news to the NAWBO-SFBA Newsletter Editor: Jennifer Donahue. "News" refers to recognition your company has received in the press, awards you or your company have won, or events that have happened. This space is not used for promotions of products or upcoming events. Thanks!

New Member Orientation
New member orientations are held before every monthly dinner meeting. The goal of the orientation is to introduce to new members the many benefits NAWBO has to offer. Orientations start at 6:15pm and last approximately 20 minutes. Members and those interested in the organization are invited to attend.

The following topics will be discussed:
--Mission and Purpose of NAWBO
--History of NAWBO Nationally & in the San Francisco Bay Area
--Resources – Nationally & Locally
--Advocacy
--Chapter organization
--Ways to get involved
--Partnerships

There will be plenty of time for Q&A. We look forward to seeing you at the next new member orientation!

Get Involved!
The best way to benefit from your membership in NAWBO®-SFBA is be involved! There are many ways to do this. Attend monthly dinner and breakfast meetings, or join a committee to offer your time and your talent in anyway you can imagine.

Our committees need your time and talent!

--Join the Board/Barbara Mark
--Membership/Feleciai Favroth
--Public Policy/Arienne Landry
--Programs/Cara Hale Alter or Edith Yeung
--Diversity/Barbara Mark
--Affiliates/Jennifer Baum
--Newsletter/Jennifer Donahue

New! More Convenient Membership Renewal
At the request of our members, NAWBO®-SFBA has begun sending renewal reminders. Expect to receive the notice three months before your membership expires.
--To renew, simply go to www.nawbo-sf.org, and click on
Renew Your Membership (on the left) to download your renewal application
--To ensure timely processing of your membership, send your application to the San Francisco address on the form
--Note: We are working to launch an online registration in the next few months.
--Receive renewal discount! To receive $25 off the regular membership fee, renew before your membership ends.
--When you renew, your company will be recognized in the next quarterly newsletter as a renewing member.

Edith Yeung, Executive Director
BizTechDay
San Francisco Entrepreneur Meetup Group

"Edith Yeung is a force of nature.” says Mark O’Leary, Comcast Regional Vice President.

Edith is a guest host of CBS 5 Startup Profile, the go-to consultant in small business marketing, a sought-after speaker, and the Founder of BizTechDay – the most impactful business technology conference serving the entrepreneur community every year in San Francisco.

Edith is passionate about connecting, educating and inspiring entrepreneurs. She delivered many content rich, high-energy and memorable talks in US, Asia and Europe and leads San Francisco Entrepreneur Meetup Group with over 2500 members.

Edith is also cofounder and CEO of Clue Market, Inc., a marketing firm specializing in small business marketing. As a consultant, she has won multiple awards working with Fortune 500 companies including AT&T Wireless, Oracle, Siebel, Autodesk, Cisco Systems, Symantec, American Management Systems (AMS), Telstra Australia, Matav Hungary Telecom and Taiwan Semi-Conductor.
Born and raised in Hong Kong, Edith moved to the United Stated by herself at the age of 16 and survived the culture shock with minimum English. Edith has led many lives: pianist, square dancer, software engineer, corporate slave, road warrior, consultant and entrepreneur. Early in 2007, she left Corporate America to pursue something really meaningful to her – her entrepreneurial dream of empowering the small business community.

Seth Godin recommends her as “the person I would hire.” Edith Yeung has been featured on CBS, CNN, Comcast, World Journal News, Marketing Sherpa and Sales & Marketing Management Magazine.

A member of San Francisco Small Business Week and the UC Berkeley Entrepreneurship Certificate Program Advisory Board, Edith Yeung graduated from Purdue University with a degree in Information Technology & Marketing. She lives in San Francisco.

Edith recently accepted the role of NAWBO-SFBA Co-Chair for the Program Committee. She will bring her wealth of knowledge, desire to be of service and professional connections to develop exciting, informative programs for the chapter.

Are You Familiar with WIPP?
The Voice for Women in Business in our Nation’s Capital, Women Impacting Public Policy, Inc. (WIPP) is a national bi-partisan public policy organization that advocates for and on behalf of women and minorities in business in the legislative processes of our nation, creating economic opportunities and building bridges and alliances to other small business organizations.  Through WIPP, our collective voice makes a powerful impact on Capitol Hill and with the Administration.

WIPP educates women and minority business owners on economic policy and current legislative initiatives that impact business health and growth. Through its programming, they learn the tools necessary to become advocates on issues that cover a broad range of current legislation and policies, such as affordable health care, federal procurement policies for small businesses, tax policies, energy, telecom, etc.

Learn more about WIPP here. 

Walnut Creek Relationships and Referrals Breakfast
Meeting: Tuesday, October 20

NAWBO®-SFBA - Walnut Creek Relationships
and Referrals Breakfast Meeting
Tuesday, October 20
7:30am to 9:00am
Il Fornaio, 1430 Mount Diablo Boulevard,
Walnut Creek
Free parking at rear of building

October Speaker: Kay Robinson, InSight Intuitive Consulting, is the "spotlight" speaker for October. In her presentation on "Intuition and Sales" Kay will offer four intuitive techniques to improve sales. For over 28 years as a Business Intuitive, Kay has been teaching business owners and professionals ways to use their intuition to grow a successful business. Intuition is more than "gut feelings". Join us and learn some new and innovative ways to better your sales.

Our morning breakfast meetings provide a comfortable forum for business women and entrepreneurs to meet monthly, exchange ideas and discuss business challenges. The Relationships and Referrals Breakfasts are a dynamic, informative and productive way to spend your breakfast!

Pre-registration is required as space as limited and our group has been larger these days than ever! We want to ensure that there is enough wonderful food and beverage to satisfy all.

Cost:
If registration is received by the Friday before the event:
Members: $12
Non-Members: $15

If registration is received after the Friday before the event and for those who do not register:
Members: $20
Non-Members: $20

Please share the word with your friends and colleagues!

Learn more and register online here.

San Francisco Relationships and Referrals Breakfast
Meeting: Wednesday, October 21

NAWBO®-SFBA - San Francisco Relationships and Referrals Breakfast Meeting
Wednesday, October 21
7:30am to 9:00am
55 2nd Street at Market - Harvest & Rowe
Introductions begin at 7:45 sharp.

Directions from San Francisco:
1: Start out going NORTHWEST on 11TH ST toward MARKET ST.
2: Turn RIGHT onto MARKET ST.
3: Turn RIGHT onto 2ND ST.
4: End at 55 2nd St

There is parking in the building

The San Francisco Relationships and Referrals Networking Breakfast is NAWBO®-SF's newest venue for building business connections between local women business owners. Meetings are held at 7:30am on the third Wednesday of each month at Harvest & Rowe, 55 2nd Street in San Francisco. Bring business cards and come prepared to meet other women business owners, make friends, exchange ideas, share leads, lend support and recommend resources.

Pre-registration is required as space as limited and our group has been larger these days than ever! We want to ensure that there is enough wonderful food and beverage to satisfy all.

Cost:
If registration is received by the Friday before the event:
Members: $12
Non-Members: $15

If registration is received after the Friday before the event and for those who do not register:
Members: $20
Non-Members: $20

Please share the word with your friends and colleagues!

Learn more and register online here.

Marin Relationships and Referrals Breakfast Meeting: Tuesday, October 27 in Corte Madera

NAWBO®-SFBA - Marin Relationships and Referrals Breakfast Meeting
Tuesday, October 27
7:30am to 9:00am
Il Fornaio
Corte Madera Town Center, Corte Madera

October Speaker: Jud Walsh, Director/Business Development for the San Francisco Business Times, will describe how tapping into a news source such as the Business Times, with its weekly collection of leads and other business information, can greatly enhance your sales strategy. You will learn techniques for finding the business information you need to help you achieve your sales goals, how to recognize sales leads in news stories and features, and how to develop specific actions to warm up cold leads. Each section of the paper is designed to help you grow your business and use the information to support your networking efforts.

Get your morning off to a great start with our monthly NAWBO®-SF Marin Breakfast Meeting. Our group continues to grow and evolve - become a part of this unique networking opportunity now!

Our monthly forum for business women to exchange ideas and discuss business challenges is a dynamic, informative and productive way to spend your breakfast.

· Join a supportive group of business women with similar experiences
· Give and receive professional support, input and advice
· Gain access to a wide array of business resources
· Discover possible collaborations and alliances
· Meet new friends who share common interests and values

Pre-registration is required as space as limited and our group has been larger these days than ever! We want to ensure that there is enough wonderful food and beverage to satisfy all.

Cost:
If registration is received by the Friday before the event:
Members: $12
Non-Members: $15

If registration is received after the Friday before the event and for those who do not register:
Members: $20
Non-Members: $20

Please share the word with your friends and colleagues!

Learn more and Register online here.

The San Francisco Public Utilities Commission and California State Legislature, The Honorable Fiona Ma, Majority Whip Assemblywoman, 12th District present ...

Free Informational Workshop and Luncheon:
Updates on SFPUC Capital Programs
Thursday, October 22, 2009
11:30 a.m. - 2:00 p.m..
11:30 a.m. Doors Open | Registration
12:00 p.m. Program and Lunch Buffet
1:00 p.m. Workshop and Networking

Hotel Whitcomb
1231 Market Street
San Francisco, California 94103
 
Please accept our invitation to participate in SFPUC’s Informational Workshop and Luncheon: Updates on SFPUC Capital Programs, with Special Guest, California State Legislature, the Honorable Fiona Ma, Majority Whip Assemblywoman, 12th District.  This workshop will provide contractor associations, suppliers, small and minority businesses, engineering and CM firms, and community based organizations an opportunity to network and obtain updates on Water System Improvement Program, Wastewater Capital Program, and Power Enterprise Initiatives, in anticipation of major contracting opportunities.

RSVP REQUIRED by Tuesday, October 20, 2009. RSVP TO:
Contractors’ Assistance Hotline
(415) 554-1530 or (866) 572-5727
Email: contractorshelp@sfwater.org

Guest Speakers
--The Honorable Fiona Ma, Majority Whip Assemblywoman, 12th District, California State Legislature
--Ed Harrington, General Manager, SFPUC
--Harlan L. Kelly, Jr., Assistant General Manager, Infrastructure, SFPUC
--Tommy Moala, Assistant General Manager, Wastewater, SFPUC
--Laura Spanjian, Assistant General Manager, External Affairs, SFPUC

BizTech Day
October 22-23
Hyatt SFO
Burlingame

The Most Powerful Entrepreneur
and Small Business Conference
A two-day premiere gathering of business icons, renowned thought leaders, enthusiastic entrepreneurs and small business owners.

Each fall, we come together to connect, educate and inspire each other with the most practical business strategies and innovative social media and technology tools to launch and grow our businesses.

This year, BizTechDay will be held on October 22 & 23, 2009 at the Hyatt Regency SFO. From building a strong brand on Google, Yelp, or Facebook to successfully raising funds; from building partnerships with Fortune 500 Companies to building your online community from zero to millions - BizTechDay will cover all you need to know to ensure your business forges successfully ahead.

You will learn:
--How to Build a Strong Business Brand. Meet Experts from Google, Yelp, Linkedin & Facebook
--How to Raise Money. Meet Paypal Angel Investor, Founder of Keiretsu Forum & Kiva
--How to Build Partnerships with Fortune 500 Companies
--How to Run Your Business on the Cheap
--How to Get Media, Celebrity or Blogger Attention
--How to Build Your Online Community from Zero to Millions

REGISTER NOW: http://www.biztechday.com/register/
(Use Discount NAWBO711E for $100 Off)

Cost: Early Bird $407 ($307 with NAWBO discount) per person includes all day keynotes & workshops, copy of conference materials, extensive handouts from speakers.

Key Dates: Mark Your Calendar

–– October 22: Free Informational Workshop and Luncheon: Updates on SFPUC Capital Programs

–– October 22-23: BizTech Day in Burlingame

–– October 20: Walnut Creek Relationships and Referrals Breakfast Meeting

–– October 21: San Francisco Relationships and Referrals Breakfast Meeting

–– October 27: Marin Relationships and Referrals Breakfast Meeting in Corte Madera

–– November 12: Monthly Dinner Networking Event

If you would like to submit stories, news, events, or happenings for the
next issue of NAWBO®-SFBA's e-news, please send to the newsletter editor,
Jennifer Donahue, at jenniferdonahue@comcast.net.

We invite anyone who is not already a member to join NAWBO®-SFBA. Take advantage of a growing package of member benefits and activities. To learn more, visit our website: www.nawbo-sf.org/membership.html.

To subscribe to (or unsubscribe from) this newsletter, contact Wendi Moradian at 415.333.2130, or email: join@nawbo-sf.org.

The NAWBO®-SF Quarterly Newsletter is produced by NAWBO®-SFBA member
Jennifer Donahue Communications.

© 2009 The National Association of Women Business Owners® - San Francisco Bay Area Chapter (NAWBO®-SFBA). All rights reserved. Reproduction in whole or in part in any form or medium without express written permission of NAWBO®-SFBA is prohibited.

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